Innovation Trends

The only way to face the growing demand by consumers all over the world of fresh and healthy food is by implementing a complex technology. Frozen to Fresh (F2F) technology is the real innovation that represents a remarkable advancement in the field of food logistics, offering a host of advantages that not only benefit businesses but also cater to the growing demand for quality, freshness and sustainability. Traditionally, frozen food has been associated with convenience and long shelf life, but often at the expense of taste and texture. F2F technology aims to bridge this gap by offering a solution that…

The latest UN Food Systems Summit was held at the premises of the Food and Agriculture Organization of the United Nations (FAO) in Rome, Italy, back in July. The aim of this global stocktaking meeting, that takes place every two years, is to review the progress of the sustainable transformation of food systems and its contributions to the achievement of the 2030 Agenda. Created with the intent of uniting global leaders in an effort to find innovative ways to produce healthy fare for the world’s growing population without harming the planet, the 2023 edition built on the momentum of the…

According to the latest FAO report, in the world 3 billion people are unable to afford a healthy diet and 811 million are currently hungry: an increase of 112 million from 2019, caused by the economic impact of the Covid pandemic that drove up inflation.  Food security is now being threatened by the ongoing conflict in Ukraine, which has triggered the prices of basic grains. In this scenario, the estimated 14% of all food produced for human consumption that gets lost before it reaches the consumer is a worrying figure that needs to be addressed promptly. One of the major…

Food traceability is a key component in the food industry, as it ensures food safety and quality, prevents foodborne illnesses and decreases the impact of food recalls. Consumers’ concerns over food safety have been driving the growth of the food traceability industry which, last year, was globally valued at US$ 18.3 Billion and now is set to grow at a CAGR of 9.0% in the next six years.  If traditional methods of food traceability include incomplete recordkeeping, slow response times during recalls, inaccurate exchange of information between supply chain stakeholders and difficulty in tracing products along the supply chain, blockchain…

3D printing became a buzzword a few years ago. The introduction of machines which could make 3D solid objects from computer-generated or digital files caught the world’s attention. Often referred to as additive manufacturing (AM), 3D printing technology has revolutionized the way we produce physical objects. Nowadays, the range of things produced via 3D printing is almost infinite. Yet, what happens when food gets involved in the equation?   3D food printing is about creating food products in a layer-by-layer approach, by depositing printing material held in food-grade syringes through food-grade nozzles. Recipes are loaded in 3D food printers and…

Our business sector has always relied on innovation, hence we have already discussed here the latest trends in logistics, dining experiences and sustainable alternatives to traditional foods. Now the trending topic is vertical farming, which entails growing plants on layered vertical structures, often indoors.  According to a recent analysis, the global Vertical Farming Market was valued at USD 3.1 billion in 2021 and is expected to reach USD 11.2 billion by 2028, with an extraordinary CAGR of 25.2% during the forecast period. As if to say, the future looks bright…and tall. By stacking plants vertically on shelves or tall pillars,…

90 billion euros: that is, according to Italy’s farmer association Coldiretti, the estimated turnover of fake Italian products all over the world. From parmesan to pasta achuta, countless are the products that pretend to be Italian but are not Made in Italy at all. Defined as “Italian sounding”, these products are marketed using brand names, images and color combinations evocative of Italy. Although some might argue that this extra “visibility” supports the growth of authentic Italian exports, the truth is that this is still worth half of the Italian sounding one.  Fake Italian products do not add value to the…

Online and offline are not two sides of the same coin anymore. Since we are all online, all the time, it should not come as a surprise the recent approach that combines physical presence with digital engagement called “phygital” marketing. If on the one hand restaurants need to keep satisfying their customers’ needs, on the other hand customers expect the same level of personalization and accessibility in person as they do online. In this scenario, applying the phygital marketing approach to the industry seems the most sensible choice.  As the phygital approach is all about improving engagement, this can start…

The World Food Programme estimates that 45 million people are currently on the brink of famine. Last year, the UN estimated that about 800 million people were already living with hunger. Ending hunger is classified as the second of the UN’s 17 Sustainable Development Goals to achieve by 2030, yet statistics are so alarming that call for quicker actions. Food insecurity has doubled in the past two years, food prices are spiraling and - although food supplies have been first disrupted by the Covid-19 pandemic then by the Ukrainian conflict - global hunger is an ongoing, long-standing problem that needs…

English is the most widely spoken language in various contexts in the world and it has been the global language of trade for a long time. This still holds true especially for meetings, negotiations and contracts yet, when it comes to online sales, the scenario is rather different these days. As most of the action in today’s export industry takes place online, offering a multilingual experience becomes central to any efficient marketing strategy. Several studies have demonstrated that, on average, 75% of people want to purchase products in their native language and 92.2% want to make purchases in their local…

The pandemic and the supply chain disruptions that followed have highlighted how important it is for many consumer goods - particularly perishable foods - to be delivered intact and on time. At the same time, the attention paid by customers to food waste and food safety has risen to unprecedented levels. Innovative technologies are now helping the sector to extend the shelf-life of food products while improving food quality and safety. Among them, high pressure processing (HPP) is still the most popular. HPP is a unique food preservation method that utilizes cold water and extreme pressure to inactivate foodborne pathogens…

If the COVID-19 pandemic disrupted the global supply chain, the conflict in Ukraine is putting it under a serious strain. According to a recent report, just over 600.000 businesses worldwide rely on Ukrainian and Russian suppliers. With such a high number in mind, it is easy to understand how the ongoing war is creating barriers in the market that damage the flow of commodities: mainly wheat, corn, sunflower seed but also oil, gas and semi-finished iron products. Despite the long-term effort to make the whole logistics system more efficient by implementing integrated supply chain management solutions, it seems that now…